Built For Legacy
Built For Legacy (previously The Nichols and Dimez Show) is the podcast for high performers navigating major transitions and building work that lasts. Hosted by Chris Nichols, this show features candid conversations with athletes, veterans, and entrepreneurs who have boldly shifted from peak careers into purpose-driven ventures built to leave lasting impact. Whether stepping off the field, leaving the military, or walking away from a corporate ladder, our guests share how they embraced their next chapter to grow, lead, and build with intention. Each episode dives into the mindset shifts, strategies, and lessons they used to move beyond their first chapter — from launching a business to scaling a personal brand. Built For Legacy offers actionable insights, inspiring stories of reinvention, and a playbook for those determined to make their next move the most meaningful yet.
Built For Legacy
Dr. Grant Elliott | Building the World's Biggest Online Back Pain Program: Fixing Pain Without Surgery
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Dr. Grant Elliott is a chiropractor and the founder of RehabFix, home to the biggest online back pain program in the world. After his own competitive cycling career was derailed by low back pain and failed by outdated, traditional care, Grant became a "master of movement and education" and built a massive online following before he ever opened a practice. He's a pioneer in taking chiropractic and rehab 100% online, helping people all over the world fix their pain naturally and avoid unnecessary surgery. In this conversation, we discuss Grant's personal back pain journey, what most people get wrong about pain and imaging, why education and exercise are the number one treatment for musculoskeletal pain, and the powerful mind-body connection behind chronic pain. We also dive into how Grant built RehabFix into a successful online business, his content and social media strategy, team building and delegation, his take on the healthcare and insurance system, and the entrepreneurial life hack he didn't see coming.
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Chapters:
00:00 - Intro
02:28 - Grant's Back Pain Story & How Traditional Chiropractic Failed Him
10:09 - What Most People Get Wrong About Pain, Imaging & Surgery
11:32 - Why Education & Exercise Is the #1 Treatment for Pain
13:06 - Pioneering Online Chiropractic & Building the Biggest Online Back Pain Program
17:23 - Content Strategy: Consistency, Hooks & Finding Your Niche
25:52 - Team Building, Delegation & Coaching Other Providers to Go Online
30:06 - Scaling Online vs. Brick & Mortar, Insurance & the Healthcare System
36:41 - Stem Cells, PRP & Peptides: Why Movement Can't Be Optional
40:40 - The Biggest Causes of Back Pain & the "Do the Opposite" Principle
47:23 - What to Do First When Back Pain Hits (No Fear, No Rushed Imaging)
51:59 - The Mind-Body Connection: The Gabriela Story & Why Mindset Is Everything
57:37 - Biggest Business Challenge, AI & the Entrepreneurial Life Hack
Follow Dr. Grant Elliott (RehabFix):
Grant's IG: https://www.instagram.com/rehabfix/
Website: https://www.therehabfix.com/
YouTube: https://www.youtube.com/channel/UCEIuFir2D63x9a1FWWEGqZw
Follow Chris Nichols:
Instagram: https://www.instagram.com/nicholsanddimez
Podcast Instagram: https://www.instagram.com/builtforlegacypodcast
Website: https://builtforlegacy.buzzsprout.com
Apple Podcasts: https://podcasts.apple.com/us/podcast/built-for-legacy/id1667715105
Spotify: https://open.spotify.com/show/4MAr6sSCwiyU9G1JZgeZxq?si=a7da325d67a64a72
YouTube: https://www.youtube.com/@builtforlegacypodcast
Facebook: https://www.facebook.com/people/nicholsanddimezshow/100090067950005
Contact: chris@nicholsanddimez.com
